- What should you do with your email list after a giveaway ends?
Email them the day you announce the winner, while attention is at its peak, with a genuine offer rather than a token discount. Then treat them as a distinct seg…
2026-08-11
- How do you announce a giveaway winner without losing trust?
Announce publicly within twentyfour hours of closing, show the winner as a masked email or a first name rather than full personal details, link to something tha…
2026-08-11
- How long should an online giveaway run?
Two weeks is the sweet spot for most ecommerce giveaways. It is long enough for the referral loop to compound through two weekends and short enough that the dea…
2026-08-11
- Giveaway or discount code: which one grows a store faster?
They do different jobs and the honest answer is that you need both. A discount code converts people who are already on your site and already close to buying. A …
2026-08-11
- How do you stop people cheating a giveaway with fake email addresses?
Enforce one entry per email address with a database constraint rather than a code check, credit referrals only when the referred person completes an entry, cap …
2026-08-11
- Do you need official rules for an online giveaway?
Yes, and they need to be visible before someone enters, not buried afterwards. At minimum: who can enter, the entry window with a time zone, how winners are sel…
2026-08-11
- What is the best prize for an ecommerce giveaway?
A bundle of your own bestselling products, named specifically, worth roughly one to three times your average order value. Your own product filters for people wh…
2026-08-11
- How do referral entries work in a giveaway?
Every entrant gets a unique link. When a friend enters through that link, the original entrant earns extra entries, usually three. The credit only lands when th…
2026-08-11
- How do you prove a giveaway winner was picked fairly?
Commit to the randomness before anyone enters, then reveal it afterwards. Generate a random seed when you create the giveaway, publish a fingerprint of it (a SH…
2026-08-11
- How do you run a giveaway that actually grows your email list?
Run a giveaway where entering costs an email address and sharing earns extra entries. The prize should be something only your real customers want, the entry for…
2026-08-11